Vellachor

Founded by designer Ella Titus, Vellachor is a Los Angeles-based fashion label rooted in artistry, romance, nostalgia, and whimsy. Each piece is envisioned as wearable art, combining imagination with emotional depth. Inspired by childhood visits to her grandfather’s antique store, Ella draws from the quiet beauty of the past to shape her designs. The brand’s name, influenced by the word “vellichor,” reflects a love for memory, storytelling, and soulful expression.

Every garment in the Vellachor collection is meticulously handmade in Los Angeles using ethically sourced materials. With a focus on craftsmanship and intentional design, the brand embraces conscious fashion while celebrating individuality. Vellachor offers clothing that invites the wearer into a world of creativity and meaning, where each piece reflects beauty, purpose, and personal connection.